Staci J. Shelton

In order to increase your visibility, influence and reach, you need more than one “tool” to reach people. So, keep your hammer, but invest in some other tools to speed up building your brand and presence.

This Follow Friday Spotlight caught my eye for a very special reason.  My  focus is teaching businesses how to  build relationships and communicate using Social Media, with the goal of create rewarding, profitable, productive relationships offline. As a result, I’m always looking for great people who are good at building relationships. Imagine my joy when [...]

My first spotlight shines on Mr. Rajesh Pancholi. He definitely builds relationships using this platform. He shows, shares and communicates consistently. His positive, charming engaging demeanor is evident in his communications. He shares valuable information and is generous by sharing not only his own information, but links and tips from others as well.

Are you a business owner, corporation or consultant who just started using Social Media? Do you see this as huge way for you to grow your business, increase your revenues and visibility? Are you jumping on the Twitter and Facebook Bandwagon? Before you run out and create your profile and start with your “strategy” to [...]

One of my favorite lines from the first Spider Man Movie is “With great power, comes great responsibility”. How true that is…Everything we post, say and share speaks volumes about we are, like it or not. Branding is about everything we say and do consistently, and it includes what we endorse, promote and share. Enjoy the influence and trust you’re gaining, but use it responsibly!